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Charity Spotlight: The Red Pump Project

In honor of World Aids Day we spotlight an incredible organization rocking Red Pumps for HIV/AIDS Awareness.


Founded by Karyn Watkins and Lovette Ajayi the Red Pump Project is committed to giving back for this vital cause affecting more and more African-American women daily. We encourage you to get involved, rock the red pump, but most importantly Get Tested!

What They Do:
The Red Pump Project commemorates each of the following HIV/AIDS awareness days:
Black HIV/AIDS Awareness Day – February 7th
National Women and Girls’ HIV/AIDS Awareness Day – March 10th
National HIV/AIDS Testing Day – June 27th
World AIDS Day – December 1st

Marking these days with Red Pump events around the country. These events range from small dinners with friends and family to happy hours, to huge formal events like The Red Pump and Tie Affair. The main goals of these events is to a) raise awareness about the HIV/AIDS crisis by starting conversations and/or b) raising funds for the cause.

The Rock the Red Pump™ Campaign
The “Rock the Red Pump” campaign is our annual initiative to commemorate National Women and Girls HIV/AIDS Awareness Day. It has become our biggest initiative, and is what started The Red Pump Project. Since 2009, when we had over 100 bloggers “Rock the Red Pump,” we have started the “Rock the Red Pump – 500 in 50” to get 500 blogs to participate in the 50 days leading up to NWGHAAD.

The blog network we have is unique in that they are women who acknowledge the severity of the issue and understand the importance of conversation. The power and influence of these bloggers has driven The Red Pump Project to where it is today.

The project partners with other organizations who are fighting the fight against HIV/AIDS. While The Red Pump Collective maintains individual goals and beliefs, working with other HIV/AIDS and health organizations and agencies is very important. Red Pump Ambassadors create a working relationship with at least one HIV/AIDS service organization.

The Red Pump Project Encourages You to Get Tested!
It is important that people know their status, and Red Pump wants to ensure that this is part of their message. Several of the Red Pump events throughout the year have Rapid HIV Testing available. Nationally, their goal is to get 1,000 people to get tested as a result of going to Red Pump events or events where Red Pump is partnering throughout the year.

Get Tested, Locate an HIV or STD Testing Location Near You!

In Charlotte? Here’s a Red Pump event you can support tonight!

Event Details:
When: 12.01.11
Where: The Harvey B. Gantt Center at Levine Center for the Arts (551 South Tryon Street)
Time: 7:00 p.m. – 11:00 p.m.
Attire: Cocktail attire requested. Red pumps and Red ties are highly encouraged.

Tickets are $35 for regular, $55 for VIP. Get them at: http://2011redpumpredtieaffair.eventbrite.com

For more information on the Red Pump Project visit www.theredpumpproject.org!

The Red Pump Project is a fiscally sponsored project of Netroots Foundation, a California 501(c)3 organization.

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