Their web site at www.UjamaaDeals.com is making it easy to Buy Black by offering daily deals from Black-owned companies. Given the chronic high unemployment facing the Black community and no relief in sight despite decades of supposed “equal rights,” the founders of Ujamaa Deals recognized that the next movement in the Black community must target economic empowerment.
Ujamaa Deals CEO, Tre Baker, states forcefully, “With almost $1 trillion dollars in buying power, the Black community has more than enough resources to solve its own problems, and history teaches us that there is no sustained social, political, or cultural power without economic power.”
The concept of buying Black has been around for a while and there are several Black business directories on the internet and campaigns to build awareness, such as the Empowerment Experiment founded by the Anderson family out of Chicago, who attempted to go an entire year buying Black. However, these directories and awareness campaigns have been tried with little success thus far. The founders of Ujamaa Deals don’t think awareness about buying Black is the issue. They believe that finding quality Black businesses to support is the problem. Ujamaa Deals solves this problem by showcasing these businesses through weekly emails promoting deals from Black-owned companies and giving customers and easy way to purchase their products/services directly.
Ujamaa Deals is a daily deals site similar to Groupon or LivingSocial, except focusing specifically on promoting deals from Black-owned companies. Individuals interested in supporting Black-owned businesses and getting discounts on their products/services can sign up at www.UjamaaDeals.com.
Having received recognition as Black Enterprise’s Entrepreneurs of the Week and 100 Urban Entrepreneurs Business Plan competition winners, the founders are off to a fast start, but they say they have a vision to be much more than a daily deal company, and instead view Ujamaa Deals as an economic development company helping to transfer more Black dollars to Black businesses, thereby increasing Black employment as Black businesses are more likely to hire Black employees.
According to the founders, “this is an idea that is long overdue and much needed in the community. The time for the Black community to take control of its economic destiny is now!”
PRESS CONTACT:
Tre Baker
(404) 969-6573
tre@ujamaadeals.com
